Our

Mission & Values

Travis Lindley is a founding partner of Association Strategy Group with a history of success that has earned him recognition as a respected healthcare government affairs consultant and grassroots/grass-tops advisor in Georgia. Lindley offers insider expertise by way of an extensive background in the areas of government affairs, public affairs, political action committee fundraising and management, executive services and association management, and grassroots/grass-tops advocacy projects.

Lindley has proven himself an instrumental advocate on behalf of healthcare professionals and organizations through his achievements regarding patient choice and safety, scope of practice, insurance reform, regulatory issues, and matters concerning budget and appropriations. The firm is proud to represent top organizations and healthcare leaders in the patient and physician arenas in Georgia.  

Lindley also works with a number of Georgia political action committees in raising funds and managing the physician PACs; among them are the Georgia Medical PAC, Georgia Medical Eye PAC, Ambulatory Surgery Center-Georgia PAC, Georgia Psychiatry PAC, and Georgia Emergency Medicine PAC.

Lindley has managed grassroots campaigns in Georgia, Alabama, and Texas, impacting issues and legislation at the state and federal levels. Lindley has successfully executed regional components of a national public affairs campaign plan that included Texas, Georgia, North Carolina, Mississippi, and Tennessee. Lindley has also led and executed legislative grassroots public affairs campaigns pushing patient prescription drug safety legislation into law. 

Lindley and the clients he represents were heavily involved in the four-year legislative process around Certificate of Need reform in Georgia, which began during the 2005 Georgia legislative session and culminated during the landmark 2008 legislative session. From the beginning, Lindley helped pull like-minded stakeholders together to form a working coalition to achieve legislative reform. In 2008, Lindley began working with a group practice of radiation and medical oncologists in South Georgia as part of their government affairs team; he also helped them establish a non-profit foundation. 

During the 2015 legislative session, Georgia joined a growing number of states to pass legislation allowing for biosimilar drugs and treatments. Lindley was the grassroots coalition coordinator for a coalition consisting of patient advocacy groups, physician groups, manufactures, and key stakeholders. The legislation, which passed with overwhelming support and became law in July 2015, ensured that Georgia’s biosimilars law is among the strongest in terms of patient safety and patient/physician communication. In recent years, Lindley has worked toward the successful passage of legislation allowing biosimilars, step therapy reform, bariatric surgery, testing and treatment for Hepatitis C, access to HIV/AIDS drugs and care, and other innovative patient care legislation.

Lindley serves as the executive director to the Georgia Society of Ophthalmology (GSO) and the Georgia Psychiatric Physicians Association (GPPA). Under his leadership, the associations have led their respective medical specialties in meaningful legislative changes on patient safety, insurance reform and access. Georgia was the first in the nation to pass several laws ensuring access to medication and testing. 

After achieving the Eagle Scout rank and obtaining a degree in Communications with a minor in Political Science from the University of West Georgia, Lindley began his career working for several Georgia Members of Congress.  

Lindley serves in several leadership roles in his community and his church.